Loreal Paris is one of the most popular cosmetics brands in the world, with over 100 years of history and a strong presence in each of the markets where it operates.
Loreal is an iconic brand that is known for its youth driven marketing campaigns and insane visuals across the world.
loreal haircare products are designed to help boost your confidence and improve your looks.
Find a wide range of skincare, haircare and body care products at loreal but are they cruelty-free products?
Most people don’t understand what it actually means to be completely cruelty-free as a brand, but this guide will be covering everything on the topic!
Does It Test On Animals?
If they had a choice to sell anywhere and not have to test on animals, then of course they would choose that option.
However, in some areas of the world, this is not an option and they must test on animals by law to be able to sell into these markets.
Loreal cannot be deemed cruelty-free because they will test on animals when it is required by the law of the country they are importing or selling to.
The main place where this occurs is Mainland China where they will test on animals to sell there. You have the L’Oreal group and the sub company L’Oreal Paris.
The sub company will test on animals if needed to.
Is L’Oreal Paris Sold In China?
Yes, they are definitely being sold in China and they have their own access to all of the products.
Even though L’Oreal Paris are saying that they are cruelty-free themselves, they still allow Chinese manufacturers to test on the animals before selling them.
Even though this would not be applauded by many, L’Oreal still has their good name in terms of fighting for alternative ways over the years instead of testing on animals.
It is not what they wish to do, but it is in the interest of the business when selling and importing to China.
These pushes have made their way into some parts of China where you do not need to test on animals beforehand because there have been alternatives created.
Hopefully these pushes made by this brand will bring an end to animal testing overall.
Why Do They Sell In China?
Many people ask, if they want their brand to be completely cruelty-free from the production to the testing and ingredients, then why sell to China all together?
The reason is because it is one of the largest selling points in the world and many companies will put their profits before the welfare of the animals they are potentially injuring and killing in the process.
It might not be exactly what they want to achieve, but the main goal for huge companies like these is to make profit.
Many other companies have not chosen this route and have found alternative ways to make their profit which does not include importing or selling to China and protecting animals in the process.
Is L’Oreal Vegan?
Animal testing and Veganism go hand in hand when it comes to cosmetic companies because if they are not animal testing, they should not be using animal derived products either.
L’Oreal has claimed to have a variety of products which are completely Vegan, but many would disagree with this fact as they do allow the testing of animals in different parts of the world.
Therefore, it cannot be Vegan if they would allow their products to be tested on animals.
There are other options of cosmetic brands where you know you will be safe with them because they are completely cruelty-free and vegan like e.l.f.
They are a less well known brand to everyone, but the popularity surrounding this brand is huge because of the gaining interest in supporting the cause of preventing animal testing.
Even though not everyone has chosen to become completely Vegan in their lifestyles, they can still opt and support companies which champion and create this cruelty-free work which customers can enjoy.
You can now get certifications for brands where they can be certified by organizations to say whether they are cruelty-free or not.
L’Oreal, unfortunately, was on the list of brands to avoid for animal testing as it is something they will allow.
Overall, when it comes to cruelty-free brands they can be slightly misleading at times because they can say they have some vegan brands and don’t test on animals in this country, but it doesn’t mean it doesn’t happen somewhere else using their brand.
It is up to the company to decide whether they are going to be completely cruelty-free or not and this company has definitely chosen profits above the welfare of animals.
Over the past 30 years, there have been many different alternatives introduced into the cosmetic industry which prevents having to use animals for testing and uses more lab work.
However, this has been introduced into most countries, but not all.
Places like Mainland China have made it a law to have to test the product on animals first before sending it to their market which is what many brands do to stay in the race for profits.
However, there are many smaller brands rising which are attracting the attention of many for their completely cruelty-free products and vegan element too!
Frequently Asked Questions
Does L’Oreal Test On Animals In China?
Yes, this brand is not 100% cruelty-free even though they might like to be. Not selling in mainland China where they are required by law to test on animals is where the debate begins.
They can not brand themselves as cruelty-free when they still allow other countries to test on animals for the use of the product in their country.
There are other brands like e.l.f which devote themselves to being completely cruelty-free and vegan.